Business promotion is an essential part of a company’s marketing strategy and it is done using a variety of avenues. Promotion is done by placing advertisement in the media, including visual medium like TV, internet advertisement, email marketing, physical advertisements like billboards, banners, signage, flyers and other advertising materials. There are agencies that help the corporate conduct these campaigns in a well orchestrated manner so the entire campaign yields rich dividends. There is another way of promoting businesses and that is promotional gifts Dubai or any other part of the country or world. business promotion through gifts have been in vogue for centuries and ancient times saw gifts being exchanged between rules, kings or country heads to maintain good will and promote business between two countries.

What are contemporary promotional gifts?

 Promotional gifts obviously is in physical form and it can be from a engraved pen to beautifully designed pocket diary, a calendar to coffee mug, tote bags, t-shirts, back bags, water bottles, key chains, USB drives, desktop calendars, clocks, notebooks, and exclusive boxes containing dry fruits and other sweet meats. These gifts are well chosen and presented to present clients, customer base, vendors, associates and general consumers. These are well crafted and purposeful gifts capable of spreading business message across the consumer base and remind them to buy products that the gift items are propagating.

Shopping bags as promotional material

Shopping bags made from paper, jute, canvas, synthetically processed materials and others are considered effective promotional gifts by corporate. Shopping bags can be effective advertising medium for the following reasons and shopping bags printing Dubai can give you innovative ideas and convert them in to highly successful advertising ploy to bring in more customers.

Effectiveness of shopping bags in marketing

·         Wide reach - shopping bags are used by consumers that they carry whenever they go to buy something in the market. This helps in the spread of your business message among other shops hence it should be termed as highly effective adverting medium.

·         Long lasting ad material - unlike other advertising mediums, shopping bags last longer. People use the shopping bag repeatedly and get repeated exposure to the advertiser. The bag can last for months unlike other items that are damaged by adverse natural elements and manmade issues.

·         Targets specific audience – shopping bags can reach targeted audience with its compelling and colorful digital printing. Digital printing can print well researched and chosen ad material that is aimed towards a particular section of people that use your brand of products.

·         Cost effective ad choice – shopping bags with digitally printed message on its surface is really cost effective, because of the low costs of the bags and printing costs. This is great choice for upcoming enterprises, small and medium businesses that people will get first sight of your company name or logo. It is easy to print and distribute and will not cost as much money as conventional ads require.

Make the first impression with innovative business cards

Business cards are first step towards developing relations with individual customers. As a business enterprise you will go to meet prospective clients and your business card will make the meeting easy by introducing you to the client in short and sharp way. Digitally printed visiting cards can do wonders for marketing because most clients keep these cards for future reference if not for a current transactions. It is a practice for business people or consumers to weigh various aspects of products before buying them. For this they will refer all the visiting cards they have accumulated over a period of time and definitely reach all the card owners. a bespoken  visiting card designed by a top business card printing Dubai company is very likely to grab the attention and you could receive a call from the prospective client.

Business cards are cheaper but effective ad medium

Business cards are cheaper to print but highly effective in marketing because of their innovative and attractive printing.  One-off design cards grab maximum attention when they are presented so it is important that you think deeply and consult a digital printing company before arriving at a design. If you are in Dubai you can trust Macro Dubai, top digital printing solution provider, to give such design and you can reach them by calling the number +971 4 558 2895 or sending mail to jamshaid@macrodubai.com. You will find their services affordable and absolutely modern in thinking advertising materials.